Influencer marketing for construction and renovation.
While the influencer marketing market is maturing in France, it is still not very present in the field of building and renovation. (Article updated in 2020) In this article, we will try to give an overview of influence marketing in the construction industry today and identify the existing influencers in this sector. What is influencer marketing? Influencer marketing for a company consists of promoting its services or products through people who have the power of recommendation to consumers. These "influencers", mostly digital, have a large community on their social networks (Instagram, YouTube, Snapchat…) and thus can “influence” the purchasing decisions of their fans when they speak positively of a product or service. This phenomenon has really taken off in recent years thanks to the growing popularity of Instagram. How is land calculated in Marla? Marla is among the land estimation units that are normal in the Indian subcontinent. In the event of a large Marla, 1 Karam is e...